I had been looking for this particular Essence product for ages but it never ever seemed to be stocked. When I finally found it I snapped it up, and I have now been religiously using it for weeks.
I wasn't exactly sure what it was going to be like as I hadn't read any reviews about it, but I needed one and wanted it to be cheap (who wants to spend money on something you can't see anyway!).
First of all is the packing - I get that it is a clear brow gel/clear mascara, but that doesn't mean the packaging has to be clear too. Honestly, it's so unattractive and looks tacky. It would make the world of difference if it had simple black packaging and a nice black lid...oh why Essence, why?!
As for the actual product, I'm pretty pleased with it. I apply this in the morning with the rest of my makeup, and I don't touch it up during the day. It feels really sticky and gross when first applied, but once it dries out you can't tell it's on, even if you do touch your eyebrows. It doesn't make them crunchy and there is no visible residue left.
In terms of holding power, I am pretty impressed. It doesn't have the power to make them stay put during a cyclone, but I can be confident that my brows are still groomed for the majority of the day, even if I do need to give them a quick 'boost' with a swipe of my fingers every now and again.
I didn't want a product that made them look terribly rigid and unnatural, but I did want something that I could rely on to keep them looking half decent - and this was suitable.
In terms of a mascara, I really don't like it. Because it is such a wet and sticky formula when first applied, it is so very uncomfortable. It does dry but I cannot be bothered applying it when it really does make no visible different. It doesn't thicken, define or make the lashes glossier, so there is really very little point.
One problem that I do have with it is that after using it for about a month, the formula went from lovely and crystal clear to horribly cloudy and gross! I don't know if all mascaras do this and you just can't see it because the tube isn't clear, but seriously - it's awful. I'm am currently debating whether to chuck it and get a new one or continue using it despite the cloudy appearance it currently has.
All up I give this product a 7/10.